16
Jun

Marketblok Branding

Marketblok is a team of experts to blockchain technology and cryptocurrency who help pre-ICO, blockchain companies grow their brand, get funding and continue marketing strategy after launch.  They wanted unique branding for their marketing strategy company to stand out in the cryptocurrency space.

The logo and brand is a modern abstraction of interlocking chains, which represent tenants of services – PR, marketing and strategy. These chains make up a hexagon shape, which is a ubiquitous shape in the industry. The edges and ends are softer and rounded to show that Marketblok is professional but still fun and modern.

In addition, I created icons that represent their various marketing offerings in the same visual language as their logo.

The main concept behind the powerpoint deck template was to highlight that Marketblok is an expert in the blockchain technology and inner workings of a Cryptocurrency business, with imagery that shows close-ups of patterns and technology . The general look and feel is dark, powerful and techie.