2018 roared in like a lion and I’ve been non-stop designing on some really exciting projects. This is long overdue, but am so proud to unveil the Geniegoods logo. The main concept behind this is an origami heart that has a folded genie tail trailing behind it and is connected to the logotype, Geniegoods. More to come on business cards and website.
THE BLOG
02
Mar
Mar
It made my day to see my design “out in the wild” and on the backs of cars around the city.
21
Dec
Dec
Every since my family moved to Melrose, I have felt that the city welcomed us with open arms. When the Melrose Human Rights Commission and the City of Melrose held a contest to redesign the logo, I jumped at the opportunity to show my love and pride for Melrose. I was moved to create a symbol that encapsulates the city’s sense of love and community. I wanted to send a clear message that Melrose is welcoming and that we rise up for equality with One Heart Melrose.
14
Dec
Dec
David Arslanian, a seasoned entrepreneur and executive, came to me to help him with his brand for his new company. Pickaxe Consulting focuses on his core strengths of organization development, fundraising and initial market development for start-ups, strategic partnerships and acquisitions.
31
Oct
Oct
I created a brochure for the Sally Frank’s Melrose Farmers’ Market to boost sponsorships and gain awareness for one of the longest running farmers’ market in Massachusetts.
12
Jun
Jun
Project Overview
Branding concepts for Edible Ventures Group, a Food and Beverage Angel Group investing into early stage high growth consumer packaged goods brands.
01
Jun
Jun
On May 19, 2016, I started the #100dayproject, invented by Elle Luna & The Great Discontent. I want to challenge myself to take notice of the enormous and tiny things that happen every day and document it with a photo. Hopefully, in my 100 day journey, I’ll be a better photographer and storyteller.
Periodically, I’ll check in with an update. Follow my progress on Instagram at https://www.instagram.com/botsang or hashtag at #100daysofBoTsang
Let’s kick if off with cake!
06
May
May
Jeffrey Ryan reached out to me to help him create a blog for his law business. Back in 2010, I designed and built Jeffrey Ryan’s corporate website. Just recently, he wanted a blog that complemented his site and provided a platform for him to spread the good work he was doing and raise his image in the marketplace. Due to the State Bar of California Ethics Opinion, blogs that are inside of websites are considered advertising, so the blog had to exist on it’s own and be separated from his corporate site.