SecondHalf, an Insure-tech company, helps individuals fund their second half of their lives or retirement with guaranteed income. For this online marketplace of annuities, the brand tugs at the emotional and aspirational strings – save for and live the dreams of your future self. I created the logo, brand materials, pitch ppt decks, marketing collateral, company website and helped with the brand and product design for the mobile product.
ClientSecondHalfRolesBranding, Concepting, Print, Wireframing, UX, Design and Art Direction
